MANCHESTER
ART FAIR

The brief

I've worked with Holden Media and owner Thom Hetherington for nearly a decade, helping put on Manchester Art Fair — the largest contemporary art fair in the North West. With the initial annual creative direction handled by the talented folks at Natural Selection, my role is to take that vision and execute it across every touchpoint of the event campaign.

What I deliver

All the promotional literature — mailers, leaflets, programmes — plus the full OOH advertising campaign (billboards, hoardings, transit), all digital advertising assets, on-site signage and exhibition stand design for the show itself, and the post-event sponsorship and exhibitor reports. A complete annual identity rollout for one of Manchester's flagship cultural events.